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Product over people : How you are missold a financial product

10 November 2024 3 min read
Product over people : How you are missold a financial product

Picture this: you step into a financial institution, most likely a bank, seeking an insurance plan to protect your loved ones—your children, your spouse—or maybe you’re looking for an investment to secure a future goal. You’re greeted by a friendly relationship manager (RM)who confidently states:

You might trust them. After all, they’re financial experts, right? But how do you really know that the product is the best fit for you? What if the recommendation is not based on your needs but rather on the RM’s incentives? Or worse, what if the person selling it has little to no knowledge about the product itself?

In this blog, we’ll explore the unsettling truths behind the sales practices in financial institutions and reveal some surprising statistics that shed light on the scale of mis-selling in the industry.

The Truth Behind the Sales Pitch

For many relationship managers, the priority isn’t always aligned with your best interest. High sales targets, pressure from management, and enticing commission structures can often lead to biased advice. The real question is whether the product you’re being sold is truly what you need or just what they need to sell.

A recent survey by 1 Finance magazine found that 57.56% of respondents working as bank relationship managers admitted they were told to sell financial products at any cost, even if it meant compromising the customer’s interests.

 Even more concerning, many RMs confessed that they recommended insurance policies despite being aware of other, more suitable financial products that better fit their clients’ needs.

Why Does Mis-Selling Happen?

  1. Sales Targets and Pressure: Financial institutions often set high targets for their employees, pushing them to sell products aggressively to meet performance metrics.
  2. Commissions and Incentives: Many products come with lucrative commissions. RMs may be incentivised to sell certain plans not because they’re the best option, but because they come with a higher payout.
  3. Lack of Knowledge and Training: Not all RMs have in-depth knowledge of the products they sell. They may present a product as the best solution without truly understanding its intricacies or how it compares to other offerings.

The Cost of Trusting Without Question

When customers trust that their bank or financial advisor has their best interest at heart, they risk ending up with financial products that don’t match their needs. This can lead to:

  • Overpriced insurance with insufficient coverage
  • Investments that don’t align with long-term goals
  • Policies that may underperform or have high hidden fees

Real Talk: Are You a Victim of Mis-Selling?

If you’ve ever felt rushed into a financial decision or later questioned whether a product was right for you, you’re not alone. The pressure for sales at any cost has real consequences, and many customers are left unaware of better options that might align more closely with their financial goals.

It’s crucial to stay informed, ask questions, and seek unbiased advice. While banks and financial institutions play an essential role in helping you manage your finances, understanding their motives and being cautious about their recommendations can protect you from becoming another statistic.

What Can You Do?

  1. Ask Direct Questions: Inquire about the rationale behind a product recommendation. Why is it the best fit? Are there other options?
  2. Get a Second Opinion: Consult independent financial advisors who operate on a fee-only basis and don’t earn commissions from the products they recommend.
  3. Research and Compare: Always compare the product you’re being offered with other similar options in the market. Look for unbiased reviews and consider the product’s terms and conditions carefully.

 

Final Thoughts

Your financial well-being shouldn’t be compromised by someone’s sales goals. As consumers, being aware of the pressures that RMs face and the incentives driving their recommendations can empower you to make more informed decisions. Remember, a financial product should serve your needs, not the other way around.

Stay vigilant, stay informed, and always put your financial goals first.

 

Please note,

The views in the article /blog are personal and that of the author. The idea is to create awareness and not intended to provide any product recommendations.

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Discover your MoneySign®

Identify the personality traits and behavioural patterns that shape your financial choices.

Product over people : How you are missold a financial product


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